Opaliris Is Changing the Virtual Try-On Experience for Makeup

The goal of Zhao Jian's startup Opaliris is to improve upon the flaws of existing VTO technologies by using Alix as its model. Experienced businessman Zhao Jian, who has led several profitable multimillion-dollar exits, saw the shortcomings in the current landscape of VTO solutions. Many of these systems only apply overlays to the user's face without taking into account changes in lighting or occlusions, which leads to erroneous depictions of the product. Customers are frequently disappointed by this and worry about how the cosmetics will look in real life.

Opaliris was designed by Jian’s team to be a more sophisticated AI model that provides an extraordinarily lifelike VTO experience. With the use of generative AI, Opaliris' technology gives customers a precise idea of how beauty products will look on them. This advanced AI model can process a wide range of photos and videos to produce a thorough virtual try-on experience. Opaliris guarantees that consumers can view how things will appear in a variety of lighting settings and real-world scenarios, in contrast to typical VTO applications that have trouble with lighting modifications and occlusions. This means that cosmetics lovers can purchase with confidence, knowing exactly how they will look in the light, inside, and in pictures throughout the day.

Although Opaliris has amazing technology, one flaw is that it is not real-time. Images and videos must be uploaded by users, after which the cloud processes them. For some investors, this was initially a deal-breaker because the majority of VTO systems work in real time. However, Jian and his group are adamant about the advantages of this strategy. Regardless of their circumstances, customers can shop for items and view them in realistic situations after completing the upload process. This eliminates the need to constantly shift the camera around when switching between various goods and mixing and matching. The VTO function can be used by customers at night, in low light, or even while they are already wearing makeup.

Despite the early obstacles, Opaliris has successfully obtained more financing to create an on-device, lightweight, real-time model. This will guarantee customer happiness and provide you with a market advantage. This continuous development demonstrates the company's dedication to user experience.

With its upcoming release as a stand-alone marketplace software, Opaliris will enable cosmetic firms to integrate their goods. Users will have a flawless online buying experience throughout this first phase. Opaliris wants to grow its platform in the future so that any store may take advantage of its modern VTO technology.

Opaliris's face, Alix, is essential in connecting digital representation and real-world application. Her participation improves the overall user experience by showing how things appear on actual people and providing a feeling of relatability to customers.